Profiles · Customer Data Platform

A unified, connected view for every customer interaction

Bring customer data, engagement, and feedback into one continuously enriched profile to understand behavior, build targeted audiences, and personalize customer engagement.

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Hero animation: edit every text here (same text = one field). This block is hidden on the live page.
Customer record
ID · 48213
Noura Al-Harbi
Premium account since 2016
Social DM
I need help with my new card
Social reply
The app keeps logging me out
12
3
Replying to @app
Live chat
Can I raise my card limit?
Customer profiles
ID
Name
Attributes
Data source
Date created
Completeness rate
2332
Faisal Al-Qahtani
@faisal.qahtani
Negative sentiment
App experience
2026/05/09
86%
2331
Lina Haddad
@lina.haddad
Prefers English
2026/05/05
66%
2330
Omar Saleh
@salehomar
2026/05/04
72%
2327
Avinash Rai
@r.avi05
2026/05/03
58%
2329
Hamah studios
@studio.hamah
88%
2328
@h.noura20
English preference
92%
Customer since 2016
Filter by segment
+
Agent workspace
Still can’t log in.
Hi Noura, sorry you’re still having trouble logging in. I’ll help you get back in, and I can see your card limit request is still in progress.
Customer context · Profiles
Premium account
Open request: Card limit increase
CDP

Transform disconnected records into connected customer profiles

Customer interactions, feedback, behavior, and history often live in separate records. Profiles connect them to build a more complete view of each customer.

Scattered records
One profile
Same customer · 4 sourcesFour sources, one customer
Same customerRA
Social interactionManaged social
handle @r_a
handle @r_a

Replied to a support thread about a mobile planSupport thread on a mobile plan.

Survey responseSurvey
email r****@
email r****@

Gave a positive rating in the latest CSAT surveyPositive CSAT on last interaction.

Behavior signalBehavior
device id 7F2
device id 7F2

Viewed upgrade pricing twice in the last weekViewed upgrade pricing twice

Interaction historyHistory
case 4821
case 4821

Opened a billing question two months agoBilling question two months ago.

Four disconnected records
Unidentified social account
Anonymous survey respondent
Unlinked behavioral activity
Unlinked support case
Connected with Profiles
Customer Rakan A

Customer profile · Rakan A

Loyal customers
Upgrade interest

4 sources · 1 identity

Mobile plan support inquiry

Social

Positive satisfaction rating

Survey

Viewed upgrade pricing twice

Behavior

Billing inquiry two months ago

History

Collect

Capture customer interactions, feedback, and behavioral signals across connected sources.

Resolve

Match records belonging to the same customer and unify them into one profile.

Enrich

Keep profiles updated with new behavior, sentiment, interests, and interaction history.

Scattered records / One profile board: edit every text here (same text = one field). This block is hidden on the live page.
Same customer · 4 sources
Four sources, one customer
Same customer
RA
Social interaction
Managed social
handle @r_a
Replied to a support thread about a mobile plan
Support thread on a mobile plan.
Survey response
Survey
email r****@
Gave a positive rating in the latest CSAT survey
Positive CSAT on last interaction.
Behavior signal
Behavior
device id 7F2
Viewed upgrade pricing twice in the last week
Viewed upgrade pricing twice
Interaction history
History
case 4821
Opened a billing question two months ago
Billing question two months ago.
Four disconnected records
Unidentified social account
Anonymous survey respondent
Unlinked behavioral activity
Unlinked support case
Connected with Profiles
Customer profile · Rakan A
Loyal customers
Upgrade interest
4 sources · 1 identity
Mobile plan support inquiry
Social
Positive satisfaction rating
Billing inquiry two months ago

Understand customers beyond data points

Explore customer attributes and interaction history, with visibility into the signals behind each insight.
Enriching
Profiles · 360° Customer View
Rakan A
Unified from 4 sources · Updated 2m ago
Loyal customers
Upgrade interest
Arabic · English
Attributes
Signals behind this attribute
Behavior
Viewed upgrade pricing on the web twice in the last week
Compared two mobile plans in a managed social thread
Opened the trade-in page from a follow-up message
Interaction timeline
Survey · Positive CSAT rating
2 days ago
Social · Mobile plan inquiry
5 days ago
Support case · Billing inquiry
2 months ago
Understand every customer
Connect attributes, preferences, sentiment, and interaction history for a more complete customer view.
Build smarter segments
Group customers by behavior, sentiment, interests, and history to identify relevant audiences.
Personalize every interaction
Give customer-facing teams the context to deliver more relevant and informed engagement.
Illustrative profile. Names, attributes, and figures are representative examples and do not reflect real customer data.
Dashboard signals: the texts shown when a visitor picks Sentiment, Interests or Interaction history (Behavior = the dashboard rows above). This block is hidden on the live page.
Sentiment
Gave a positive CSAT rating
Expressed positive sentiment in a recent social reply
No negative sentiment detected in recent interactions
Interests
Browsed mobile plans and data add-ons
Asked about trade-in offers twice
Followed a device upgrade thread
History
Survey · Positive CSAT rating
Social · Mobile plan inquiry
Support case · Billing inquiry

Put unified customer data to work

Connected customer profiles help your teams understand customer behavior, build targeted audiences, and deliver more personalized engagement.

Customer intelligence enriched by every signal

Profiles enriches customer intelligence across connected sources, giving teams and AI agents the context to deliver more informed engagement throughout Lucidya's Agentic CX Platform.

Explore the Agentic CX Platform
360°
Connected customer context
across channels
40+
Data sources for
profile enrichment
Multi-attribute
Audience segmentation based on
behavior, sentiment, interests, and history
Real-time
Profiles updated as new
customer signals arrive

Get more value from your customer data

Discover what connected customer intelligence can do for your teams, or explore the full product suite.

Request a demo

FAQs

What is Agentic CX and how does it work?

An Agentic CX Platform senses customer signals, interprets intent, and resolves requests autonomously from first contact to closed outcome, with no manual steps in between.

Traditional CXM platforms often rely on separate tools and manual workflows to turn insights into action. Lucidya unifies intelligence, engagement, and autonomous resolution in one governed platform, reducing handoffs and helping enterprises move faster from insight to outcome.

Lucidya's NLP was built for Arabic from the ground up, not retrofitted from an English model. Trained across 17 Arabic dialects, it delivers 92% sentiment accuracy; the highest in the market.

Yes. Lucidya is built for enterprises operating under PDPL, NCA, GDPR, and CCPA/CPRA. Single-tenant infrastructure with in-region data residency keeps your customer data inside your jurisdiction, with full audit logging at every step.

85% autonomous containment, 90% first-contact resolution, and a 40% reduction in cost-to-serve. With enterprise deployments across the GCC and globally, the platform delivers measurable ROI in under six months.