Understand

15

+
Arabic dialects

with 92% sentiment accuracy to truly connect with your audience.

Drive growth using solutions that boost engagement and provide measurable impact

Tap into growth opportunities

Uncover market gaps with data collated from all channels and adjust campaigns in real time. Monitor your competitors and make informed, data-driven decisions that eliminate blind spots and guesswork.

Recommended product:

Get clear market insights

Identify viral trends and create impactful influencer collaborations for maximum, timely reach. Understand regional Arabic dialect sentiments with high accuracy to craft campaigns that truly resonate.

Recommended product:

Access unified customer profiles

Capture interactions across channels to get a 360° view of your audience. Use these insights to segment customers, optimize journeys, and personalize campaigns.

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Turn feedback into strategy

Gain clear insights into your marketing strategy performance to optimize value propositions, build better customer personas and analyze preferred channels and buying habits for better reach.

Recommended product:

Engage every customer, every time

Manage social media conversations and comments in real time with one unified inbox, to build brand loyalty and grow your community with the right messaging at the right time.

Recommended product:

Drive growth using solutions that boost engagement and provide measurable impact

Tap into growth opportunities

Uncover market gaps with data collated from all channels and adjust campaigns in real time. Monitor your competitors and make informed, data-driven decisions that eliminate blind spots and guesswork.

Recommended product:

Get clear market insights

Identify viral trends and create impactful influencer collaborations for maximum, timely reach. Understand regional Arabic dialect sentiments with high accuracy to craft campaigns that truly resonate.

Recommended product:

Access unified customer profiles

Capture interactions across channels to get a 360° view of your audience. Use these insights to segment customers, optimize journeys, and personalize campaigns.

Recommended product:

Turn feedback into strategy

Gain clear insights into your marketing strategy performance to optimize value propositions, build better customer personas and analyze preferred channels and buying habits for better reach.

Recommended product:

Engage every customer, every time

Manage social media conversations and comments in real time with one unified inbox, to build brand loyalty and grow your community with the right messaging at the right time.

Recommended product:

Results that build loyalty and trust

We've been using Lucidya for about three years now, and it's been an outstanding experience across the board. We consider it the best local social monitoring platform out there. Their support team is incredibly responsive and always goes the extra mile to meet our needs. What really sets Lucidya apart is their commitment to continuous improvement. They roll out new features every year that help us work more efficiently and hit our targets. We've never even thought about switching providers, and we're thrilled to keep this partnership going strong.

Monerah AlMousa
Marketing Channels Manager
Tasheel Finance

I am truly impressed with the exceptional support provided by the Lucidya team. Over the past three years, Lucidya has become an indispensable part of our social media and marketing strategies. Their CXM platform consistently outperforms other market solutions in delivering unmatched accuracy and depth of data and providing invaluable insights into brand perception and market dynamics. It has transformed how we understand both our brand's position and the broader market landscape.

Talal Shehadeh
Senior Manager – Brand & MarCom
Almosafer

Lucidya has made a real difference for our team. They have given us clear insights into what our audience thinks and how they behave. Their social listening tool capabilities help us track how we're doing compared to others and spot new opportunities we might have missed. Thanks to their solutions, we can make confident decisions based on facts, not guesses. We've gotten better at staying ahead of competitors and fine-tuning our approach for optimal results.

Raghad Alsahafi
Digital Communications and PR Senior Analyst
Saudi Air Navigation Services

Optimize campaign performance with the right tools

Monitor your brand and market performance 

Track campaigns and activities in one platform with Social Listening, Media Monitoring, and Profiles.

  • Understand your audience’s perception.
  • Uncover trends and preferences in real time.
  • Segment audiences and personalize interactions.

Track and understand market trends 

Understand customer needs and analyze feedback with Social Listening, Media Monitoring, and Survey.

  • Benchmark against competitors and spot gaps.
  • Leverage customer feedback to craft better strategies.
  • Identify new market segments and assess demand.

Maximize ROI & functionality with modular add-ons

Extend your core solutions with powerful enhancements designed to scale, adapt, and boost performance.

  • Create tailored views for marketing metrics.
  • Distribute surveys to targeted demographics.
  • Assess brand presence and reach beyond digital.

Unlock marketing impact with expert services

Access hands-on support, strategic consultation, and tailored reporting to extract maximum value from your data.

  • Leverage expert analysis of industry trends.
  • Use tailored reports to assess campaign effectiveness.
  • Identify early signs of backlash or public dissatisfaction.

Monitor your brand and market performance 

Track campaigns and activities in one platform with Social Listening, Media Monitoring, and Profiles.

  • Understand your audience’s perception.
  • Uncover trends and preferences in real time.
  • Segment audiences and personalize interactions.

Track and understand market trends 

Understand customer needs and analyze feedback with Social Listening, Media Monitoring, and Survey.

  • Benchmark against competitors and spot gaps.
  • Leverage customer feedback to craft better strategies.
  • Identify new market segments and assess demand.

Maximize ROI & functionality with modular add-ons

Extend your core solutions with powerful enhancements designed to scale, adapt, and boost performance.

  • Create tailored views for marketing metrics.
  • Distribute surveys to targeted demographics.
  • Assess brand presence and reach beyond digital.

Unlock marketing impact with expert services

Access hands-on support, strategic consultation, and tailored reporting to extract maximum value from your data.

  • Leverage expert analysis of industry trends.
  • Use tailored reports to assess campaign effectiveness.
  • Identify early signs of backlash or public dissatisfaction.

Designed for modern marketers striving for impact

Why customer-focused marketers choose Lucidya.

Ask an expert
Built for the Arab region, scaling for the world

Enable your teams with a unified marketing intelligence platform built for Arabic-speaking audiences. With AI trained on 15+ local dialects, your campaigns connect naturally, understand real sentiment, and deliver insights that truly reflect your market.

Global reach, consistent protection

Privacy is not an afterthought, it’s built in. Lucidya meets the highest data protection standards across the Middle East, EU, and U.S. Your data stays secure, your operations compliant, and your brand trusted.

Real-time insights, real impact

Stay ahead with real-time analytics, sentiment tracking, and performance data across every touchpoint. Whether launching a campaign or handling a crisis, Lucidya gives you the clarity to move fast and make smart choices.

All your customer data, connected

Lucidya unifies social listening, media monitoring, customer profiling, surveys, and engagement. This gives your teams one clear source of truth across the entire customer journey.

Know where you stand and where to go

Lucidya shows how your brand stacks up in real time, tracking competitors, revealing whitespaces, uncovering untapped opportunities, and spotting trends early. That way, you’re always one step ahead, and never the one playing catch-up.

Built for the Arab region, scaling for the world

Enable your teams with a unified marketing intelligence platform built for Arabic-speaking audiences. With AI trained on 15+ local dialects, your campaigns connect naturally, understand real sentiment, and deliver insights that truly reflect your market.

Global reach, consistent protection

Privacy is not an afterthought, it’s built in. Lucidya meets the highest data protection standards across the Middle East, EU, and U.S. Your data stays secure, your operations compliant, and your brand trusted.

Real-time insights, real impact

Stay ahead with real-time analytics, sentiment tracking, and performance data across every touchpoint. Whether launching a campaign or handling a crisis, Lucidya gives you the clarity to move fast and make smart choices.

All your customer data, connected

Lucidya unifies social listening, media monitoring, customer profiling, surveys, and engagement. This gives your teams one clear source of truth across the entire customer journey.

Know where you stand and where to go

Lucidya shows how your brand stacks up in real time, tracking competitors, revealing whitespaces, uncovering untapped opportunities, and spotting trends early. That way, you’re always one step ahead, and never the one playing catch-up.

Regulated. Tested. Proven.

Visit Lucidya's Trust Center

Frequently asked questions

How does Lucidya help marketing and brand teams monitor performance in the MENA region?
Lucidya gives marketing teams a unified view of brand health, campaign performance, and customer sentiment across social media, news, blogs, TV, and radio. Teams can track mentions, measure reach and engagement, benchmark against competitors, and optimize campaigns in real time, all from one platform built specifically for Arabic and English-speaking markets.
How accurate is Lucidya's Arabic sentiment analysis for marketing campaigns?
Lucidya's sentiment analysis reaches 92% accuracy in both Arabic and English, with native understanding of 17 Arabic dialects across eight dialect groups — Modern Standard Arabic, Saudi Arabic (Najdi, Hijazi, and other regional variations), Yemeni Arabic, Khaleeji Arabic (Emirati, Bahraini, and Kuwaiti), Egyptian Arabic, Shami Arabic (Palestinian, Syrian, and Lebanese), Maghrebi Arabic (Moroccan, Libyan, and Algerian), and Iraqi Arabic. This means marketing teams can accurately measure how audiences in Saudi Arabia, UAE, Egypt, and across the Gulf are responding to campaigns, without the misinterpretations that come from generic Western tools attempting to process Arabic content.
Which channels does Lucidya monitor for brand reputation management?
Lucidya monitors brand mentions and sentiment across social media platforms, online news, blogs, forums, and TV and radio broadcasts. Real-time alerts notify teams the moment sentiment shifts or a potential reputation issue emerges, allowing brands to respond before situations escalate.
How does Lucidya measure marketing campaign ROI?
Lucidya tracks engagement, sentiment, reach, and share of voice across all monitored channels. Marketing teams can measure campaign impact in real time, compare performance against competitors, and produce clear reporting that ties social and media activity to business outcomes.
How does Lucidya identify influencers and emerging trends in Arabic markets?
Lucidya identifies key influencers by reach, engagement, and sentiment impact across Arabic and English content. It also detects emerging trends, hashtags, and topics in real time, giving marketing teams early signals to act on before trends peak, particularly in fast-moving markets like Saudi Arabia and the UAE.
What is Lucidya Profiles and how does it support personalized marketing?
Lucidya Profiles is a customer data platform that builds unified 360-degree customer profiles by combining data from social interactions, surveys, support history, and behavioral signals. Marketing teams can segment audiences by demographics, behavior, or sentiment and use those segments to deliver personalized campaigns that improve conversion and retention rates.
Does Lucidya comply with data privacy regulations in Saudi Arabia and the MENA region?
Lucidya complies with the Saudi Personal Data Protection Law (PDPL), GDPR, SOC 2, ISO 27001, and SDAIA requirements. Data is encrypted, securely stored, and regional hosting options are available to meet local compliance requirements across the Gulf.

Dive deeper with fresh perspectives for smarter CX

Dive deeper with fresh perspectives for smarter CX

Take the next step toward a smarter customer experience